How to create a thriving social media posting plan for maximum profits

Grow – Engage – Promote

If you start promoting your business without engaging with your audience, you won’t build a long term business. I am going to give you some examples of top engaging posts. If you want to spread even more your chance of getting more people, you can boost your post from your Business Page.

It’s important to understand that there will be a learning curve to network marketing online. But that’s how it is with anything new, and it will be well worth your time and effort. Remember to set a strategy in place and maintain consistency with your social media posts.

Engagement can be defined by a Like, Share and Comment. Make posts that don’t contain links, but have all of the content housed within the post – including images, video and text. Network marketing online, when done right, gets prospects coming to YOU asking about your business.

Here are 10 post ideas that will help you build relationship with your audience and get more engagement:

1- Questions

This type of post encourages people to think about how they would act or what they would do in certain situations. It’s a fun way for people to use their imagination and engage with your posts in a friendly manner. Choose issues and situations that your target market is likely to run into. Nostalgia also is a great way to engage people

• What do you think ….. is the #1 reason….
• What’s your favorite way to …. (you can judge what would be working best for your business)
• When I have a job interview coming up, I ______
• Which training would help you more ….
• Remember when you had to actually remember your friend’s phone numbers?
• Just curious, who’s on twitter these days – send the training to the leads
• If I showed you …   Comment below
• If I had an unlimited marketing budget, I would ________

2- Opinions

• In your opinion, what makes someone successful with ….
• Need your feedback; Which logo/picture/dress ….. do you like best
• Which one drives most people? …. or …..

When you send these types of posts, you need also to be ready for people’s opinion. While a friend/follower tell you what they think, it’s important that you listen to what they have say and actually hear it, you can use paraphrase in your own words so your follower knows you’re listening and absorbing the information.

3- Inspiration

Daily Quotes can be a source of inspiration and empowerment, that is a proven fact. One of the most common post types you see when looking through social media pages is inspirational quote posts. You can use diverse way to show your audience.

• Motivational images, quotes, audios
• Inspiring videos – go to Youtube (Les Brown, Tony Robbins, …)
• Inspiring articles (success magazine, Forbes, your own blog post)

Pictures are worth a thousand words, and when it comes to generating engagement, you want to take full advantage of every chance to communicate your message.

4- Vulnerability

People are hungry for vulnerability, authenticity, consistency. If something is up in your life and you can’t be online for example, share it with your audience. By being more vulnerable and opening up about your struggles, you begin to create a community of people who struggle with the same things, and you start to build a support network or by you sharing a troubling moment in your life or a certain challenge, you’re opening a door for others to connect with you

5- Straight talk/rant

Your talk/rant should be a teachable moment. Don’t put any negativity, it has to be inspiring too. Avoid talking about politics and religion. You don’t want your timeline to be a debate.

6- Fill in the blank 

This type of post gets people thinking about upcoming events and times and if executed right, you can use it to give an idea of what your product is about. This will push people to suggest the types of products they like to use that you sell.

Best example: Take JetBlue. The airline experimented with fill in the blank status updates as part of their Facebook content strategy. Over a six-week period, JetBlue incorporated a fill in the blank post every 7-10 days like the one that appeared on March 26 and coincided with the release of The Hunger Games: If your city could be any district, it would be ______________. May the odds be ever in your favor.

• Freedom to me means ….
• The first thing I do  in the morning is ….
• …… inspires me
• The best thing I ever did in my life was ….

See some examples HERE

7- Lifestyle/curiosity

Put something about yourself, your family. Your audience want to see who you are, not only a network marketer working long hours, but a normal human being 🙂

Share a story or experience that people can identify with and then end with a question that prompts them to want to ask how they can achieve or attain the end goal of what it is that you are promoting. Stories express things in simple terms that people are already familiar with and can easily relate to.

8- Caption a photo

This is fun and simple post that is 90% visual and 10% text. Find a funny pic, and ask you audience to leave a commentary:

“Caption this!! I challenge you to give me the best caption for this photo!! “

A great place to find photos for this is the Reddit “sub-reddit” /r/pics. The photos at the top with the most votes already have proven their power to engage people, so they’re usually a good choice.

9- Announcement post 

Before making a big announcement, get creative with a series of social media posts to build anticipation. Send a post when you have a new training, a new webinar and try to get a pictures with all the people in the room once you do your training. Zoom calls are great for that.

Your audience will see how many people are interested to your training and they might also know someone which will give you more exposure.

10- What’s HOT!

This is why it is very important you are always training yourself to know what is happening in the Network Marketing industry, what is happening with social media. The algorithm is changing all the time and if you don’t follow up, you might lose some time.

The industry and market are changing over time. The whole environment is changing over time. So, the business will need to change themselves over time. Because of that, you as an entrepreneur will need to follow trends related to your business.

Share, like, comment if you got value or if you have another idea for engaging post

Kathy